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Twickenham's JBL Professional Audio Upgrade

Powering Performance with JBL Professional

All great stadiums strive to be iconic destinations, offering unforgettable experiences. Since 1907, Twickenham Stadium in England has been dedicated to elevating the fan experience. With a massive capacity of 82,000, it is the world's largest rugby union stadium, the second largest stadium in the United Kingdom, and the fifth largest in Europe.

When its audio system could no longer meet those high expectations, Twickenham turned to HARMAN's JBL Professional and Crown Audio products for a solution that delivers powerful sound for entertainment, paired with the clarity essential for life safety PA/VA systems. 

The upgraded system includes JBL Professional’s VLA Compact line arrays, built for durability with an IP rating, complemented by AWC cabinets for comprehensive coverage and PD6322s for pitch events. Crown DCi amplifiers, networked via Dante, provide efficient amplification and life safety monitoring, resulting in a high-performance solution that surpassed expectations. 

“For us, it was about trying to get a quality audio experience for every single fan in every single seat, that is where JBL came in, and the product has been absolutely amazing,” says Mark Lynch, Executive Director, RFU. “You can see it from the fans, and the feedback we get now from fans about the overall experience led by those JBL speakers is unbelievable.” 

 

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The Solution

The system recommended for the stadium is based on JBL Professional’s VLA Compact line array solution. This line array benefits from the premium components found in JBL’s renowned touring systems, but in an installation-friendly package that is IP-rated to remove any worries about damage from water ingress or other weather concerns. The VLA-C clusters are supported by AWC cabinets, which have been used as the under-balcony fills to ensure maximum coverage throughout the space. Finally, PD6322s have also been supplied to cover the pitch when the stadium is hosting events.

Power for the solution is courtesy of Crown Professional’s DCi series amplifiers utilizing the DriveCore which provides high power but very efficient amplification. These have been networked over Dante to provide audio distribution from the centralized DSP solution out into the remote rack rooms. One of the major advantages of the Crown amplifiers has been the support they provide to the life safety element of the system. The stadium needed to ensure that it had the ability to monitor the integrity of the loudspeaker circuits, and that is one of the key functionalities of the DCi.

While there were a lot of elements to work through for both the design and installation of the new solution, the end result is a performance that everyone involved is very proud of.




The Impact

“The opening line to the team was that it had to be a compliant PA/VA system,” explained Steven Carver, Venue Project Manager, RFU. “We had to make sure we were achieving British standard recommendations within the stadium bowl. Without the stadium PA system to actually broadcast those emergency messages, obviously the stadium couldn’t function, so it’s one of the key parts of the stadium.”

“Life safety is absolutely critical,” added Mark Lynch, Executive Director, RFU. “That’s the fundamental part of delivering and running any major stadium. But the fan experience is becoming more and more important. Creating that fan experience through audio is key, and it goes beyond rugby. We do concerts here, we do conferences and events and actually changing this place to make it a really multi-purpose stadium is underpinned by a quality audio system.”

“For us it was about trying to get a quality audio experience for every single fan in every single seat, that is where JBL came in and the product has been absolutely amazing,” reflected Lynch. “When we heard it for the first time, the smiles on the faces of myself and the entire team were absolutely brilliant. You can see it from the fans, and the feedback we get now from fans about the overall experience led by those JBL speakers is unbelievable.”



“It really is a fantastic system,” noted Joe East, Project Director, Sound Technology. “I’ve been fortunate enough to come to a couple of games and just listening to comments from other spectators along the stands, it is clear that it has made a really significant improvement to that matchday experience.”

“It’s phenomenal, it has a really punchy sound and clear announcements that lead to a great atmosphere,” said Daryl Prasad, Vanguardia.

“It sounds really good and everyone is happy with it,” said Eddie Thomas, Clair Global Integration Europe.

“To give them that audio experience alongside of everything else that the RFU and Twickenham do so well, it’s fantastic to work alongside them and we’ve very pleased with the end results,” concluded Justin Hankey, Sales Manager, Installed Sound EMEA, HARMAN Professional Solutions.







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Get in touch

JBL Professional continues to lead in stadium audio, and MadisonAV is here to help with expert guidance and a comprehensive range of JBL solutions. 
 
Share your requirements with us, and we’ll provide the perfect solution. If you're interested in speaking to our team of specialists about AV Solutions for Stadiums and Arenas, please complete the following form or call 1800 00 77 80.


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